Microsoft & Nokia Can Carve a Niche in Mobile, But Wearables Is the Next...
Tweet Microsoft + Nokia still has room to grow in the smartphone market, but perhaps the software giant should focus on the future of mobile: wearables. Originally, I intended to write a thought piece...
View ArticleSnapchat and the Logic of Turning Down $3 Billion
Tweet In July 2006, a two-year-old company received the offer of a lifetime: a $1 billion acquisition offer from Yahoo. While its board was ready to accept the offer, its founder and CEO instantly...
View ArticleAnnouncing “Captivology”, My Book on the Science of Attention...
Tweet Dear friends, family, colleagues, and supporters, I’m thrilled to announce my first non-fiction book, working title “Captivology: The Science of Capturing People’s Attention“, due in early 2015...
View ArticleThe Floodgates Have Opened
Tweet The floodgates have just burst open, not just in the world of technology, but in the entire free market. In the very way we view capitalism. I am, of course, talking about Facebook’s acquisition...
View ArticleWhen Two Apps Are Simpler Than One
Tweet If there’s one entrepreneurial mantra that Steve Jobs taught us, it’s this: Simplify! Complex products fail. The complex MySpace lost to the simple Facebook. The simplicity of Snapchat,...
View ArticleOn Twitter and Short-Term Stock Fluctuations
Tweet Twitter has had a rough few weeks, but does that mean it’s destined to spiral downward? Hell no. 18% stock price drops are great for headlines, but they certainly don’t tell the story of a...
View ArticleWhy Are Google Glass Users Such Assholes?
Tweet Childish. Petty. Disrespectful. These were the only words I could muster after reading about how a group of Glass users destroyed the Yelp rating of a local NYC restaurant, all because they...
View ArticleMy thoughts on TMZ’s iPhone “Scoop” on CNBC [VIDEO]
Tweet Yesterday, I hopped on CNBC to talk about TMZ’s new iPhone on Closing Bell. Suffice it to say, I wasn’t buying it. Check out the video:
View ArticleWatch Bill Gates Try to Explain the Internet to David Letterman in 1995
Tweet Happy Thanksgiving, everyone!
View ArticleWhy We Invested in Shots
Tweet As you may have heard, the mobile app Shots has been on fire. It has over 5 million active users (and growing fast), just launched 3-second video, and recently raised $8.5 million in its Series...
View ArticleIs Marketing an Art or a Science? [VIDEO]
Tweet Is marketing more of an art or a science? Or perhaps the better question is: how can you use the science of attention to master the art of marketing? In this video interview with Behind The...
View ArticleWhat Is a Brand? [VIDEO]
Tweet What is and isn’t a brand? How do we as a society create and perceive the brands of people and companies? And can you shape, define and build a brand that lasts? A few weeks ago, I sat down with...
View ArticleThe Three Things That Get Us Stuck [VIDEO]
Tweet In this video interview with Behind the Brand, I discuss the three key things that “get us stuck” — execution (or lack thereof), the grind, and the problem. Overcoming these three key factors is...
View ArticleHow to Build a Management Team When You’re Not an Experienced Manager
Tweet I recently dropped by MSNBC to answer business questions from entrepreneurs alongside S3 Agency CEO Denise Blasevick. We answered a question about how a clergyman could market himself tactfully...
View ArticleOversubscribed: A New Podcast on Media and Tech with Jason L. Baptiste and Me!
Tweet I’m thrilled to announce that my friend Jason L. Baptiste (author, The Ultralight Startup; Founder, Onswipe and Morsel) and I have launched a new podcast: Oversubscribed with Jason L. Baptiste...
View ArticleThe Seven Triggers of Captivation Marketing [VIDEOS]
Tweet I recently spoke with the entrepreneurs and students at Draper University about captivation marketing, specifically the captivation triggers that capture our attention. I talked to them about...
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